Creating iOS apps begins with clarity about the target users, the app’s purpose, and the critical problem to address in the initial release. A solid discovery phase defines the MVP scope, selects an appropriate architecture, and filters out features that seem nice on paper but don’t enhance actual use.

After the foundation is established, attention turns to UI behavior, performance, and reliability across iPhone models and iOS updates. Uniform navigation, thoughtful state management, and well-planned integrations (payments, authentication, analytics, backend APIs) keep the product maintainable and scalable following the App Store release.